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What’s an A/B Test?

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“A/B testing is the method of comparing two versions of a webpage against each other to determine which one performs better.”

How A/B testing works:
A group of users is presented with design ‘A’, let’s say the design is the website title “Patient-Oriented Dentist”.
Then we present the second group of users with a second design ‘B’ with a different title “High-Quality Dentist in Irvine”.
We see which group of users, A or B, ends with the highest number of conversions (calls to make appointments).

It’s basically like a science experiment.

A/B Testing takes the guesswork out of website optimization and design. Instead of making a change because “it looks good” but more often than not decrease conversions. We make data-informed decisions that actually maximize the bottom line.

Click here to see an example of how we 1.5x a VPN Product’s Revenue through A/B testing.

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YoYoFuMedia is an SEO consulting and digital marketing company. Our specialty is providing top-notch service in search engine optimization (SEO), Conversion Rate Optimization (CRO), and paid online marketing like Google Ads and Facebook Ads. Want to increase your online presence? YoYoFuMedia is your digital marketing company.

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